PUA Blogger

Ok, so mostly just turned on it’s head. I’ll warn you now if you are reading this post looking for the usual article, keep scrolling to the next post. This is a personal diatribe.

The last few months of my life have been rocky.. From my split with Charisma Arts to starting this new venture has had some interesting ups and downs. I feel a little like a manic depressive, I had days where I work 14 hours straight on developing Charisma Coaching, and I have had days where I have sat on the couch and done nothing but play video games and watch movies while drowning my blues in alcohol. Being unemployed has had an interesting effect on my self image and happiness as well. When I am getting phone coaching and private clients I am on top of the world. Sitting in an empty room hoping people show up to my talks has driven me to drink on more than one occasion. The main thing that I have stumbled upon this morning with the help of my dear friend Jonah, is that I have been going about this all wrong.

I love teaching men and women how to flirt, date, and communicate. In learning it myself it opened up the doors to a huge amount of success in my life. I realized that communicating better improved my relationships, my sex life, my work life, and generally made me so much happier. However I realize inside of me there is this shame. I was ashamed of what I did for a living when I was working with Charisma Arts. I loved the teaching and changing peoples lives. I openly told people what I did for a living and was proud of it. What I was ashamed of is what people thought when they went to the website and saw all over it “Succeed with women”, “Be Amazing with Women!”, “Learn the art of Seduction!”. It made me cringe to think people saw me as an instructor of that.

My shame in that is what shaped my vision of my current venture. The problem is that I became too generalized in an attempt to legitimize what I teach. Everyone can use what I teach but it is too difficult to see how it can solve the symptoms of what makes people unhappy. Marketing my workshops has been insanely difficult. I feel like I am selling ice to eskimos. No one thinks like “The reason I am unable to meet the man/woman of my dreams is because I don’t know how to communicate well.” I was selling the cure and forgetting to talk about the symptoms. By being ashamed of coming off as a “Pick Up Artist”, I went in a direction that was a marketing disaster.

Well I still don’t and never will claim I am a “Pick Up Artist”. I am having a new vision of where this company is going to go. I still have a vision to teach communication skills to people for all aspects of their lives, but I realize I need to attack it from a different angle. I am turning my focus back to dating exclusively. The thing that will differentiate me is that I am not going to exclusively just teach men, or just teach women. I am in the market for a vivacious passionate female instructor to co-teach with me and help develop content for Charisma Coaching. If anyone knows of anyone please send them my way. I am going to cut back on workshops and instead focus on this blog more, start doing regular podcasts and develop an audio product and a book. Of course I will still be offering private in-person and phone coaching. Once we get a stronger following and larger market we will open up the workshops again.

So what does that mean to you as a reader? MORE! You are going to get more blog posts, more content, and more podcasts. The name of things may change, but the vision I have is still strong and will slowly evolve. Also I am going to start blogging about my personal life and things about me. I am hoping to bring in more bloggers so there should be a lot more content as well.

Bear with me as these changes are going to be interesting but I think everyone will benefit from being more focused on building my business around good content.

Thanks for reading!